Gold prices in Pakistan moved higher on Monday January 26 following a strong rise in global bullion rates, as reported by the All Pakistan Sarafa Gems and Jewellers Association.
The price of 24 karat gold increased by Rs10,900 per tola and reached Rs532,062. Likewise the rate of 10 grams of 24 karat gold went up by Rs9,345 to stand at Rs456,157. In the international market gold jumped by 109 dollars to 5,097 dollars per ounce.
Silver prices also saw a notable increase, with 24 karat silver being sold at Rs16,000 per tola.
Market experts believe gold prices are likely to remain firm due to continued global economic uncertainty and strong demand from investors seeking safer investment options.
They pointed out that gold’s lasting value, limited availability and freedom from government and central bank control make it a reliable shield against inflation currency weakness and economic instability.
Analysts added that geopolitical risks such as conflicts, trade tensions and financial market swings often push investors away from riskier assets like stocks and speculative currencies toward gold, helping support its prices even during wider economic pressure.
Gold has long been viewed as a symbol of wealth and stability. Beyond its use in jewellery it has historically served as a safe store of value during uncertain times.
In recent years this role has become even more prominent as investors turn to gold to protect themselves from global economic and political turbulence. Its appeal as a haven is no longer limited to large institutions but extends to individual investors as well.