Huawei has beaten Apple in the smartwatch shipment of both smartwatches and fitness bands in the first nine months of 2024, according to IDC report.
Huawei continues to become a leader in global shipment rankings, while Apple remains at the top for the global smartwatch category, and the competition is now getting intense.
Still, rival companies like Huawei, Xiaomi, and Samsung are making substantial progress with their sales, leading to a more competitive future for the smartwatch business.
China plays an essential role in remodeling the global smartwatch industry. Although global shipments of wrist-worn devices show a downfall in 2024
China experienced a 20% escalation, which was made possible by increased consumer interest in smartwatches and fitness bands for health tracking and their sleek design.
Huawei’s high reach is due to its tactical focus on innovating and giving its customers the best value.
The company’s GT5 and GT5 Pro smartwatches were well-received for their advanced health-monitoring features that are aligned with the rising demands for wellness technology.
In addition, Huawei expanded its presence in Asia-Pacific, Latin America, and the Middle East, shaping its products to suit local consumer choices.
Huawei is not the only company bent on destroying Apple’s supremacy. Xiaomi and Samsung have also gained access to the market’s sales.
Xiaomi’s Band 9 and Watch S series offer attractive features at budget-friendly prices, tempting a broad consumer base.
Meanwhile, Samsung is strengthening its smartwatch lineup, catering to premium and budget-conscious consumers and positioning itself as a solid competitor to Apple.
As the smartwatch market continues to change and grow, with an emphasis on health tracking and personal style, Huawei’s success focuses on the need for constant new changes and understanding of consumer wants.
Although Apple is still a leader in the global smartwatch, Huawei’s new rise to fame marks the need for Apple to stay ahead by offering new and exciting features to keep its position as before.
With each passing advancement, the smartwatch industry becomes increasingly competitive, and the race for market power is far from over.
To maintain its lead, Apple must deliver fresh ideas that cater to today’s technology-loving users and the latest changes and demands.